Meta Ads Performance Specialist

Posted 3 weeks ago

We are hiring a skilled Meta Ads Performance Specialist with 2–3 years of real, hands-on experience in creating, optimizing, and scaling ROI-focused Facebook & Instagram ad campaigns.
If you understand performance marketing deeply—not just boosting posts—this role is for you.

What You’ll Do

Plan and execute full-funnel Meta Ad campaigns (Cold, Warm & Retargeting)

Set up and manage Pixel, Events, Custom Conversions, and tracking integrations

Research audiences, create campaign structures, and manage daily budgets

Optimize campaigns for conversions, CPL, CPA, and ROAS

Analyze performance metrics and implement data-backed improvements

Create and test multiple creatives, formats, angles, and ad copies

Run A/B tests strategically and scale winning campaigns

Provide weekly performance reports with insights

Work closely with creative/content teams for new ad ideas

What We’re Looking For

2–3 years of proven experience running Meta Ads (mandatory)

Strong understanding of performance marketing, funnels, and attribution

Ability to troubleshoot sudden drops in performance

Comfortable analyzing data and explaining results clearly

Experience in both lead generation and/or e-commerce campaigns

Familiarity with Meta Business Suite, Ads Manager & analytics tools

Creative mindset + strong strategic thinking

Bonus Skills (Not Mandatory, but Preferred)

Google Ads knowledge

Experience with landing pages, automation tools, or CRM

Basic design ability (Canva)

salary : Rs.15,000 to Rs. 25,000

Contact: HR: 72005 17966

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